Chennai-headquartered Zoho, the parent firm of technology brands such as ManageEngine, Zoho and QNTRL, and now TrainerCentral to host live sessions as well as sell on-demand courses to knowledge creators, solo entrepreneurs and experts from all walks of life will provide a platform. Evaluate students, build an engaged learner community and manage their business.
“Online learning has been popular even before Covid-19,” Elizabeth said. “It is just that with Covid-19, it accelerated its pace. India, in particular, has an average of around 100 manufacturers who enter the market almost every single day, due to the many internet users. In fact, According to research, at any given time, there are about 15 million creators, and only 2 million of them are actually making money.”
She said there was a 95% opportunity left that TrainerCentral was eager to tap into. He said there’s a big difference when it comes to equipment in the market because smaller solopreneurs, or smaller training companies, rely on big players like Coursera or Udemy to start their business.
Going forward, she said that TrainerCentre would consider entering the enterprise segment, but as of now, the focus is entirely on smaller, personal trainers and training companies. The platform is available in Hindi and Tamil as well as English, and will support other regional languages ​​soon.
Elizabeth said, “We are working really hard in terms of native languages ​​and have been able to reach even small niche teachers and trainers. The product is already available in 11 international languages ​​including French and German. ” With Tamil and Hindi, the finishing touches are underway, but it is already available in both the languages. We are looking at adding Marathi, Bengali, Telugu, Kannada and Malayalam in the next one year.”
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Users of TrainerCentral can create pre-recorded online courses, hosting live workshops and online coaching sessions for 1000’s of distance learners through web conferencing functionality. Using drag-and-drop, no code builder, instructors can design an intuitive website with a customized URL to publish and sell online courses. They can set up a payment gateway, configure various payment methods such as one-time fees or recurring subscriptions, and accept payments in any currency.
“So far, the maximum number of customers we have are from the US,” she said. “But right now, we are not doing a global launch, we want to launch in India first as we think it is a good market for us to capture. Apart from India and the US, we are doing Europe, UK and Australia. are planning to target. That’s where we see the most traction.”
TrainerCentral is also looking to launch its mobile app in February 2022. Elizabeth said the app will be a completely free app that the trainer can rebrand to suit their needs.
TrainerCentral is available immediately and offers a free 15-day trial. It offers two paid plans with access to unlimited courses and unlimited learners: Starter (billed annually at Rs 1167 per month) and Professional (billed annually at Rs 2917 per month).