Summary
A decade ago, Accenture would turn its nose up at acquisitions. It is now the largest acquiring company in the world. Acquisitions are grueling projects – identifying goals, negotiating, due diligence and then the hardest part, integration. How does Accenture track deal performance and course correction when needed? Know here how it has become a habit to show such feats.
Every year in America, the first Sunday of February is reserved for the spectacle of a sport – the Super Bowl. The final game of the National Football League attracts not only fans of the game but also those who watch the advertisements. With the most expensive airtime of the year, commercials are parsed and analyzed almost as much as the game itself. The advertising of American beer brand Bud Light became a sensation in 2019. Ad, a tie-in with Blockbuster’s final season
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