Indian software as a service (mother-in-law) companies $30 billion in . looking forward to reach Revenue, occupying 8% to 9% of the global mother-in-law The market by 2025, according to a new report from Bain & Co. The report said that investment in space increased by 170% in 2020 and is expected to reach $4.5 billion in 2021.

“While the overall increase in funding has been driven by increased deal volume across the phases, there has been a significant increase in transaction volume in excess of $50 million, as investors cast a clear vote of confidence in the potential of Indian SaaS companies in the future. Achieve substantial growth,” said Arpan Sheth, partner and leader at Bain & Company’s Global Vector Solutions Group.

India Horizontal infrastructure software, vertical business software and SMB-focused SaaS companies have an opportunity to grow a real niche. “Going forward, between 2021 and 2025, demand for SaaS talent in key operations will increase – for example to three times the current demand for going to market, twice the current demand in both product management and engineering. Meeting this talent demand will be an important part of India’s SaaS growth story,” said Aditya Shukla, Partner, Bain & Company.

Other key findings:


Indian SaaS companies are expected to grow at ~30% CAGR in 2020-25 and double their share of the global market to 8-9% by 2025.

-India now has 13 mother-in-law unicorns compared to one in 2018.

Indian SaaS companies currently employ 62,000 people

-250 new companies founded by former SaaS employees, employing about 5,000 people

India has the third largest SaaS ecosystem globally after the United States and China

-100% increase in exits in 2021 compared to 2018

Strong ARR-to-funding ratio in line with global SaaS peers

– Number of companies hitting $100m+ annual revenue run rate increased from 4-5 a year ago to 7-9.

The demand for SaaS-specific talent is expected to grow two to three times in the next 5 years

-Top 15 deals constituted ~75% of the total deal value in 2021

SMB-focused India for India and enterprise-focused India for world companies are attracting most of the funding with 65%-70% deal volume share in 2021.

– Growing interest in enterprise collaboration, event tech, conversational AI and HR technology in horizontal business software

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