The state-owned company on Wednesday announced the launch of its digital banking platform.bob world‘, which aims to provide all banking services under one roof. The lender aims to provide an all-inclusive and seamless virtual banking experience encompassing all digital banking services under one roof for the convenience of the customers, the bank said in a release.

‘Bob World’ will offer a wide range of banking products and services, which will be rolled out in phases under four key pillars – Save, Invest, Borrow and Shop – the lender said.

Bob World’s pilot began on 23 August, and the app is already being used by over 5 million users.

More than 220 services will be converged into a single app, which will cover about 95 percent of all retail banking services, which can be accessed by customers both domestically and globally, Bank of Baroda said.

“With an ultra-modern look and feel, the app aims to provide a seamless experience to customers and has been carefully crafted to balance the needs of millennial users with those of more experienced customers.”

The bank said ‘Bob World’ offers to open a digital account in 10 minutes with instant virtual debit card issuance. online loan application With instant disbursement for selected loan products.

It has also integrated e-commerce to provide customers with a complete and rewarding experience of banking and beyond under one roof.

“The new corporate sub-brand for Digital is a testament to our commitment to serving customers across the globe… With ‘Bob’s World’, we bring all of our digital offerings under one umbrella to provide the customer with an all-digital “Consistent experience with one roof,” said Sanjeev Chadha, Managing Director and CEO, Bank of Baroda.

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