The campaign will educate customers on ways to protect themselves from financial frauds, starting with not disclosing any information about banking details.
According to an official statement, special focus is being given to the youth segment, where the bank will target senior secondary schools and colleges, to create awareness.
Its Managing Director and CEO Shashidhar Jagadeesan said, “Digitalization offers customers unparalleled convenience and access to banking services. With these features comes the risk of cyber fraud. Fraudsters are constantly on the lookout for gullible customers. ”
Launched the second edition of the campaign named ‘Moh Band Rakho’. Rajeshwar Rao, Special Secretary. NITI Aayog, Lt Gen Dr Rajesh Pant, National Cyber ​​Security Coordinator was also present.